Are cinema prices really too high? When everyone claims to be right, the market should be the criterion
Article Abstract:
This article explores the prices of movie tickets in China. The author interviewed people within the industry to determine if ticket prices are too high for average Chinese citizens. Most interviewed claimed high prices reflect the American middle class income bracket, which helps determine the value in China.
Publication Name: Chinese Sociology & Anthropology
Subject: Sociology and social work
ISSN: 0009-4625
Year: 1999
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Thoughts elicited by charts showing 'Titanic' box-office trends
Article Abstract:
This article examines the success of 'Titanic' in China. The author analyzes the trends, reflected in charts, during the screening of the 'Titanic' to determine marketing techniques that could be applicable to future films and the film industry.
Publication Name: Chinese Sociology & Anthropology
Subject: Sociology and social work
ISSN: 0009-4625
Year: 1999
User Contributions:
Comment about this article or add new information about this topic:
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