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Sports and fitness

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Be your own trainer to the stars

Article Abstract:

The new trends seen in advertising techniques by fitness trainers in the United States are promoting themselves as trainer to the stars and using of digital media such as videotapes or DVD. Methods to promote fitness-training services with videotapes are presented.

Author: Jordan, Meg
Publisher: Aerobics and Fitness Association of America
Publication Name: American Fitness
Subject: Sports and fitness
ISSN: 0893-5238
Year: 2005
Advertising, Advertising Activity, Editorial, Methods, Usage, Digital video disk, DVDs (Digital videodisks), Personal trainers, Exercise videos, Video tape advertising, Videotape advertising

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Beto shakes his way to success

Article Abstract:

The efforts done by Alberto Perez to improve the services of Zumba Fitness are presented.

Author: Robinson, Petra
Publisher: Aerobics and Fitness Association of America
Publication Name: American Fitness
Subject: Sports and fitness
ISSN: 0893-5238
Year: 2007
Management dynamics, Services information, HEALTH SERVICES, All Other Miscellaneous Ambulatory Health Care Services, Physical Fitness Programs, PERSONAL SERVICES, Management, Services, Company business management, Personal care industry, Perez, Alberto

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Subjects list: United States
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