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Time to celebrate

Article Abstract:

Taylor-Made is introducing golf clubs made of a stainless-steel alloy called SuperSteel that is stronger than the steel commonly used. Other innovations are clubfaces with increased flex from Mizuno and variable face thickness clubs from Callaway.

Author: Sauerhaft, Rob
Publisher: Time, Inc.
Publication Name: Golf Magazine
Subject: Sports and fitness
ISSN: 1056-5493
Year: 2000

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Time to celebrate

Article Abstract:

Information is presented on new golf equipment introduced at the start of the 2000 season, with focus on the materials used by Callaway and Taylor Made to combine better performance with reasonable cost.

Author: Sauerhaft, Rob
Publisher: Time, Inc.
Publication Name: Golf Magazine
Subject: Sports and fitness
ISSN: 1056-5493
Year: 2000
Equipment and supplies, Golf, Callaway Golf Co., ELY, Golf equipment, Taylor Made Golf Company Inc.

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Stepping out

Article Abstract:

Golf club manufacturer Titleist has expanded its offerings to include mid-handicappers. A new driver has been introduced, the 975J, and new irons are expected to debut before the end of 2001.

Author: Sauerhaft, Rob
Publisher: Time, Inc.
Publication Name: Golf Magazine
Subject: Sports and fitness
ISSN: 1056-5493
Year: 2001
Golf equipment industry, Sporting goods industry, Acushnet Co. Titleist Golf Div.

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Subjects list: United States, Product introduction, Golf clubs (Sporting goods)
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