Good-buy goodies
Article Abstract:
Sweets, chocolates, ice creams are hugely important secondary spent items for the leisure sector. The downfall in the sales of these items is hence of concern, and companies are coming up with innovative ways to convince people to buy them.
Publisher: Conde Nast Publications, Inc.
Publication Name: Conde Nast Traveler
Subject: Travel, recreation and leisure
ISSN: 0893-9683
Year: 2004
Chocolate & Choc-Type Confections, Chocolate and Confectionery Manufacturing from Cacao Beans, Sugar and Confectionery Products, Ice cream and frozen desserts, Ice Cream and Frozen Dessert Manufacturing, Candy & other confectionery products, Ice Cream, Confectionery Manufacturing from Purchased Chocolate, Chocolate Confectionery Assortments, Chocolate candies, Marketing, Company marketing practices, Ice cream, ices, etc., Chocolate candy
Publication Name: Conde Nast Traveler
Subject: Travel, recreation and leisure
ISSN: 0893-9683
Year: 2004
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A profitable partnership
Article Abstract:
Drink brands and nightclubs make good partnerships profitable for both. Similar marketing strategy was applied for the launch of 'Shark' a cocktail at the Rouge nightclub.
Publisher: Conde Nast Publications, Inc.
Publication Name: Conde Nast Traveler
Subject: Travel, recreation and leisure
ISSN: 0893-9683
Year: 2004
Austria, Beverages, Alliances, partnerships, Licensing/Sales Agreements, Beverage industry, Interview, Cooperative agreement for product marketing, Marketing agreements, Marks, Sylvia, Shark AG
Publication Name: Conde Nast Traveler
Subject: Travel, recreation and leisure
ISSN: 0893-9683
Year: 2004
User Contributions:
Comment about this article or add new information about this topic:
Subjects list: United Kingdom
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