Jump ball: with first seasons under their belts, both the ABL and the WNBA are holding on strong
Article Abstract:
The debate as to whether the US can support two professional women's basketball leagues is still being waged although the corporate and fan support seems strong and steady. The pros and cons of having two leagues, an evaluation of each league, and projections for the future, are presented.
Publication Name: Women's Sports and Fitness
Subject: Women's issues/gender studies
ISSN: 1099-6079
Year: 1998
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Women for sale
Article Abstract:
Women athletes are winning lucrative endorsement contracts as public interest in women's sports increases. The 1996 Olympics and the advent of women's professional sports leagues are factors in the marketability of women athletes. There is still a financial gender gap.
Publication Name: Women's Sports and Fitness
Subject: Women's issues/gender studies
ISSN: 1099-6079
Year: 1997
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