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Women's issues/gender studies

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Abstracts » Women's issues/gender studies

Taking ABWA to the office

Article Abstract:

Ideas on ways of promoting membership of the American Business Women's Association (ABWA) to colleagues are presented. Suggestions on using ABWA logos, clothes and accessories to publicise the organisation are given.

Author: Warbington, Rachel
Publisher: American Business Women's Association
Publication Name: Women in Business
Subject: Women's issues/gender studies
ISSN: 0043-7441
Year: 2001
Marketing, Associations, Businesswomen, American Business Women's Association

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The e-volution of clicks and mortar

Article Abstract:

Online shopping is examined in the context of having both a traditional store and a Web presence.

Author: Warbington, Rachel
Publisher: American Business Women's Association
Publication Name: Women in Business
Subject: Women's issues/gender studies
ISSN: 0043-7441
Year: 2000
Management, Web sites (World Wide Web), Web sites

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Virtual contact - the new sales lead

Article Abstract:

Online sales lead acquisition is examined.

Author: Warbington, Rachel
Publisher: American Business Women's Association
Publication Name: Women in Business
Subject: Women's issues/gender studies
ISSN: 0043-7441
Year: 2000
Methods, Selling

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Subjects list: United States, Usage, Online services, Internet services
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