The ultimate high

Article Abstract:

A belief that one will succeed is necessary, or there would never be any entrepreneurship or innovation. Too much blind optimism, however, can be a dangerous thing. A couple who tried to sell tofu in Texas are profiled.

Psychological aspects, Economic aspects, Small business, Entrepreneurship, Optimism

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Dieting's diva

Article Abstract:

Craig, 59, has built a $431 million weight loss empire that includes 649 franchises throughout the world. She began her career as a manager of a fitness center and, with her husband, built Jenny Craig International.

Physical fitness facilities, Patent owners and lessors, Officials and employees, Businesswomen, Weight loss industry, Diet industry, Craig, Jenny, Jenny Craig International

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Keeping her cool

Article Abstract:

Brice and her brother purchased a frozen yogurt shop in 1977 for $10,000. The pair have since opened their own manufacturing plant, have 800 international locations and annual sales over $85 million.

Ice cream and frozen desserts, History, Frozen yogurt, Brice, Julie, Brice Foods Ltd.

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