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Mass communications
Broadcast 1995 Beverly Cramp - Abstracts
Broadcast 1995 Beverly Cramp
Title
Subject
Authors
Canned ingredients: With MIP-TV less than a month away distributors are lining up their wares and trying to predict which genres are goinng to excite international buyers.
Mass communications
Beverly Cramp
Digging for victory: billions of pounds have been poured into the UK cable industry but a dearth of original programming and an uninspired marketing strategy means most viewers are still not convinced it is worth paying for.
Mass communications
Beverly Cramp
History in the making. (balancing fact and drama in history programmes; MIP-TV supplement)
Mass communications
Beverly Cramp
It pays to advertise. (commercials production)
Mass communications
Beverly Cramp
Problem for view finders.(planned launch of Channel 5, commercial TVstation)
Mass communications
Beverly Cramp
Small screen idols. (television ads; Broadcast in Production)
Mass communications
Beverly Cramp
Taming the technology. (new multimedia technology can increase the educational value of natural history programmes; MIP-TV supplement)
Mass communications
Beverly Cramp
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