Business Marketing 1995 Chuck Paustian - Abstracts

Title	Subject	Authors
Business Marketing 1995 Chuck Paustian
ABP chief aims for blue skies. (American Business Press Pres. Gordon T. Hughes) (The Business Press)(Special Report)	Business	Chuck Paustian
Brand positioner Brooks joins Digital. (new Digital Equipment Corp. Vice-President Jeffrey Brooks)	Business	Chuck Paustian
Communicating is essential: branding, market strategy at heart of agency/client relationship.(Technology Agency Media & Marketing Survey)	Business	Chuck Paustian
Digital pumps life into marketing. (Digital Equipment Corp.)	Business	Chuck Paustian, Kim Cleland
Icons Michael Jordan, IBM journey the comeback trail.	Business	Chuck Paustian
Mobium's irreverence wins over Yellow Pages. (Mobium Corp.; Yellow Pages Publishers Assn.; Assn. of Directory Marketing)	Business	Chuck Paustian
Softbank salves exhibitor wounds. (Softbank Corp.)(includes related article)	Business	Chuck Paustian
Strategies cut through the clutter. (marketing strategies) (Special Report: Shaping Tomorrow's Technology Marketplace)	Business	Chuck Paustian

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