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Business Marketing 1995 Laurie Freeman - Abstracts
Business Marketing 1995 Laurie Freeman
Title
Subject
Authors
3M sings for sales. (Minnesota Mining and Manufacturing Co.'s Message Memory Module system; in-store advertising services)
Business
Laurie Freeman
Amtrol's risky business: will expansion flush away brand? (Amtrol Inc.)
Business
Laurie Freeman
Don't miss the electronic data interchange ramp. (Special Report: Shaping Tomorrow's Technology Marketplace)
Business
Laurie Freeman
Equipment makers vary approaches to difficult-to-classify SOHO market. (small-office, home-office)
Business
Laurie Freeman, Charles Waltner
How 2 card companies solved production woes. (Optimum Group)
Business
Laurie Freeman
Mack ads drive heavy-duty truck sales; competitors react with test drives and new products. (Mack Trucks Inc.)
Business
Laurie Freeman
Samaritan applies business-to-business approach to revise image, lure patients. (Samaritan Health System, marketing)
Business
Laurie Freeman
Streamlined sales efforts: automation enables Avis to try even harder. (Avis Inc.) (Company Profile)
Business
Laurie Freeman
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