Business Marketing 1996 Brian Reilly - Abstracts
| Business Marketing 1996 Brian Reilly | |||||
| Title | Subject | Authors | |||
|---|---|---|---|---|---|
| DMA puts focus on Web marketing. (Direct Marketing Association calls for Internet marketing) | Business | Brian Reilly | |||
| Manzi shepherds Industry.Net forward, plans branding effort. (interview with Jim Manzi)(Interview) | Business | Brian Reilly | |||
| Study: marketers underestimating trade ad leads. | Business | Brian Reilly | |||
| 'Upselling' strategies hit the Net: new tools allow targeting of customers for extra sales. | Business | Brian Reilly | |||
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