Business Marketing 1996 Christine Bunish - Abstracts

Business Marketing 1996 Christine Bunish
TitleSubjectAuthors
Company sets up model for tracking ads. (VERO Electronics)BusinessChristine Bunish
Include speeches in marketing mix. (speech as marketing tool)BusinessChristine Bunish
It's the name game: firms must weigh reasons before making changes.BusinessChristine Bunish
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