Business Marketing 1997 Barbara Axelson - Abstracts

Business Marketing 1997 Barbara Axelson
TitleSubjectAuthors
Consolidation opens opportunities. (trade show industry)(Industry Overview)BusinessBarbara Axelson
Exhibit kicks off brand strategy. (Groupe Schneider S.A.)BusinessBarbara Axelson
Growing demands spur booth rentals. (trade show booths)BusinessBarbara Axelson
Trade show campaign gets boost. (Don Freeman's challenge grant to the Center for Exhibition Industry Research)BusinessBarbara Axelson
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