Business Marketing 1997 Lynda Frohman - Abstracts

Business Marketing 1997 Lynda Frohman
TitleSubjectAuthors
AMD beats out Intel - for site, not for business. (Advanced Micro Devices Inc.; Intel Corp.)(NetMarketing)BusinessLynda Frohman
Avis beats Hertz with site's ease of use, friendly content. (Avis Inc.; Hertz Corp.; car rental World Wide Web site)BusinessLynda Frohman
Day-Timer planner beats out Franklin for best site overall. (Franklin Day Planner; personal organizer software)BusinessLynda Frohman
Westin vs. Marriott a draw, but neither site accommodating.(Net Marketing)BusinessLynda Frohman
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