Business Marketing 1997 Mark Ingebretsen - Abstracts
| Business Marketing 1997 Mark Ingebretsen | |||||
| Title | Subject | Authors | |||
|---|---|---|---|---|---|
| Armstrong's ongoing aim. (Armstrong Cork Co.'s marketing strategies) | Business | Mark Ingebretsen | |||
| Cotton Inc. weaves unique effort: Reader's Digest using trades to drive readers to consumer campaign. | Business | Mark Ingebretsen | |||
| Mass appeal: Ross Controls builds customers for life with mass customization. | Business | Mark Ingebretsen | |||
| Slow time for trade deals: Disney facing tough market to sell remaining print ads. (Walt Disney Co. trade magazines) | Business | Mark Ingebretsen | |||
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