Business Marketing 1998 George Thorne - Abstracts

Business Marketing 1998 George Thorne
TitleSubjectAuthors
Basic plays can help companies 'win' game. (importance of strategic marketing plans in business)BusinessGeorge Thorne
Even the best ads can't cover for the rat.BusinessGeorge Thorne
TQM connects all segments of marketing. (total quality management)BusinessGeorge Thorne
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