DM News 2006 Marji McClure - Abstracts

DM News 2006 Marji McClure
TitleSubjectAuthors
Agent training spurs loans for GECU.(Government Employee Credit Union)Construction and materials industriesMarji McClure
Central database lets scouts order, track sales better.(Trail Council, Boston to improve Girl Scout cookie distribution by database method)Construction and materials industriesMarji McClure
Chief Supply fires up sales with online newsletters.(e-commerce business)Construction and materials industriesMarji McClure
Click to call helps Chrysler Group drive traffic to local dealerships.(DaimlerChrysler AG. Chrysler Group updates its website)Construction and materials industriesMarji McClure
Modeling spurs conversions for O2.(mobile communication firm O2 using data minning for consumer behavior analysis)Construction and materials industriesMarji McClure
Online retailer stops singing the blues.(The End Records enhances online services)Construction and materials industriesMarji McClure
Palm beach post clicks with online classifieds features.(Palm Beach Post connects buyers with sellers)Construction and materials industriesMarji McClure
Partylite shines with customers consultants.(Blyth Inc.'s communication strategies)Construction and materials industriesMarji McClure
Print on demand propels 50,000 investors to Financial Engines.(personalized account investment advice program)Construction and materials industriesMarji McClure
Travel company expands its horizons.(Illume)Construction and materials industriesMarji McClure
Ty's Toy Box gets serious with multi channel strategy.(Ty Inc new marketing strategy)Construction and materials industriesMarji McClure
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