IDEAS 1999 Barbara Cohen - Abstracts
| IDEAS 1999 Barbara Cohen | |||||
| Title | Subject | Authors | |||
|---|---|---|---|---|---|
| Budgeting right from the start. | Business | Barbara Cohen | |||
| Language reflects marketing paradigm. | Business | Barbara Cohen | |||
| Marketing ROI. | Business | Barbara Cohen | |||
| Start at the beginning: place. | Business | Barbara Cohen | |||
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