Journal of Business Research 2006 Dhruv Grewal - Abstracts

Journal of Business Research 2006 Dhruv Grewal
TitleSubjectAuthors
Anchoring effects of advertised reference price and sale price: The moderating role of saving presentation format.Business, generalDhruv Grewal, Rajesh Chandrashekaran
Consumer responses to service recovery strategies: the moderating role of online versus offline environment.Business, generalDhruv Grewal, Kenneth L. Bernhardt, Katherine E. Harris, Lois A. Mohr
Consumer willingness to claim a price-matching refund: A look into the process.Business, generalDhruv Grewal, Monika Kukar-Kinney
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