Marketing Magazine 2001 Chris Powell - Abstracts

Marketing Magazine 2001 Chris Powell
TitleSubjectAuthors
Ad spending surpasses $10 billion.Business, internationalChris Powell
Alliance adds marketing execs.Business, internationalChris Powell
Astral leaps into front ranks of radio.(Astral Media Inc. acquires part of Telemedia Communications Inc.)(Company Profile)Business, internationalChris Powell
CanWest cuts at Post, kills Sat Night.Business, internationalChris Powell
Click and save.(coupons from Save.ca)Business, internationalChris Powell
CMN spins into The Record's void.Business, internationalChris Powell
FYI Toronto axed in Quebecor cuts.(Transit newspaper)Business, internationalChris Powell
Here, there and everywhere.(Outdoor advertising)Business, internationalChris Powell
Mag numbers soar with new PMB.(Print Measurement Bureau's magazine readership study)Business, internationalChris Powell
Malden ends 24 years at Rogers.(Rogers Media Publishing)Business, internationalChris Powell
McCabe calls for drug ad changes.(Michael McCabe)(Canadian Association of Broadcasters)Business, internationalChris Powell
Newcap rules Newfoundland radio.Business, internationalChris Powell
OAAC cancels Billi Awards for 2002.Business, internationalChris Powell
Raitt aims to build CNA brands.(Susan Raitt, vp of marketing for the CNA)Business, internationalChris Powell
Readership takes off; PMB 2001 reported what sure looked like outlandish increases in magazine audiences. Yet so far that's had remarkably little impact on ad buys.(Print Measurement Bureau)Business, internationalChris Powell
St.Joseph buys Multi-Vision stake.Business, internationalChris Powell
The flashing 'i'.(Interactive television ads)Business, internationalChris Powell
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