Marketing Tools 1998 Gene Koprowski - Abstracts
Marketing Tools 1998 Gene Koprowski | |||||
Title | Subject | Authors | |||
---|---|---|---|---|---|
Click clique marketing: hold the dancing baloney: success on the Web is a matter of creating communities of customers and serving them well.(includes related article on Web site design) | Advertising, marketing and public relations | Gene Koprowski | |||
Only connect: using extranets to speed up fulfillment, provide all-hours service, and reward most valuable customers. | Advertising, marketing and public relations | Gene Koprowski | |||
Sell me! Serve me! Now, now, now!(includes related article with contact resources) | Advertising, marketing and public relations | Gene Koprowski | |||
The real deal. (strategic alliances in high-tech industry may not be long-lasting) | Advertising, marketing and public relations | Gene Koprowski |
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