The New York Times 1999 Constance L. Hays - Abstracts

The New York Times 1999 Constance L. Hays
TitleSubjectAuthors
A call for restrictions on psychological research by advertisers into products for children.(Advertising)Business, generalConstance L. Hays
Advertising: Pepsi starts a new campaign for its citrus soda, which so far hasn't taken anyone by storm.(Storm beverage)Business, generalConstance L. Hays
A sputter in the Coke machine; when its customers fell ill, a master marketer faltered.(Coca Cola Co. recall in Belgium)Business, generalConstance L. Hays, Alan Cowell, Craig R. Whitney
Coca-Cola will try to promote its top brand with more emotion.(Advertising)Business, generalStuart Elliott, Constance L. Hays
Distributor accuses Coca-Cola Enterprises of fraud.(Abstract)Business, generalConstance L. Hays
For Cadbury, candy looks sweeter than soda.(Abstract)Business, generalConstance L. Hays
Guerrilla marketing is going mainstream.(large companies are beginning to use marketing teams of young people who hand out product samples and fliers on the street to other young people)Business, generalConstance L. Hays
Nike's enthusiastic new campaign draws some criticism from New York Marathon officials.(Advertising)Business, generalConstance L. Hays
Pepsico's latest strategic move in a continuing effort to be a true challenger to Coca-Cola.(Abstract)Business, generalConstance L. Hays
Philip Morris ousts 3 top Miller Beer executives.(Abstract)Business, generalConstance L. Hays
Shape of beer to come. Beverage packaging gets more emphasis.(Advertising)Business, generalConstance L. Hays
Snackwell's tries to forge link between its products and mother-daughter relationships.(RJR Nabisco's brand, Snackwell's)(Abstract)Business, generalConstance L. Hays
To increase sales, Burger King plans an image-building overhaul of its 10,000 restaurants.(Abstract)Business, generalConstance L. Hays
When your bottler is your rival; vending-machine owners ask whose side Coke is on.(Abstract)Business, generalConstance L. Hays
With Joe Camel put out to pasture, tobacco makers like R.J.R. try a more direct approach.(R.J. Reynolds Tobacco and others put out their own magazines)(Advertising)Business, generalConstance L. Hays
Worldwide, things are not going better for Coke.(Abstract)Business, generalConstance L. Hays
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