The New York Times 2000 Courtney Kane |
Title | Subject | Authors |
A magazine intends to grow along with the Internet economy.(new advertising strategy unveiled by The Industry Standard magazine)(Advertising) | News, opinion and commentary | Courtney Kane |
A new campaign captalizex on some fiendish and funny uses for loose change.(Coinstar)(Advertising)(Statistical Data Included) | News, opinion and commentary | Courtney Kane |
A new marketing effort tries to raise FT.com's U.S. profile.(Advertising) | News, opinion and commentary | Courtney Kane |
A new Net device as easy to use as a microwave, but selling it to computer novices is not as simple.(Netpliance Inc.'s i-Opener)(Company Business and Marketing)(Advertising)(Statistical Data Included) | News, opinion and commentary | Courtney Kane |
How do you sell a skimpy mink bikini? Call Frankie Avalon.(fur maker American Legend launches print ad campaign aimed at younger women, featuring model Frankie Rayder, adding Frankie Avalon in one ad)(Advertising) | News, opinion and commentary | Courtney Kane |
MasterCard is shifting its efforts to market Hispanics to a new level and another language.(MasterCard International)(Advertising) | News, opinion and commentary | Courtney Kane |
M&M/Mars concludes, after 46 years, that 'plain' does not do justice to the original M&M's candy.(Advertising) | News, opinion and commentary | Courtney Kane |
Rival hair-product companies devise campaigns that brush aside the 'bad hair day' image.(Advertising)(Statistical Data Included) | News, opinion and commentary | Courtney Kane |
Stonyfield Farm tries to change the world and sell some yogurt.(Advertising) | News, opinion and commentary | Courtney Kane |
The Luxlook Web site shows off its links to 11 top designers.(Luxlook.com's ad campaign)(Advertising) | News, opinion and commentary | Courtney Kane |
Want to get yourself some opera tickets? Just go down to the soda machine and swipe your card.(e-Port allows customers to order items from Web sites from an Internet-anywhere appliance)(Advertising) | News, opinion and commentary | Courtney Kane |
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