The Wall Street Journal Western Edition 2000 Erin White |
Title | Subject | Authors |
Actors, advertising industry reach strike settlement.(strike by actors represented by Screen Actors Guild and American Federation of Television and Radio Artists, against American Association of Advertising and the Association of National Advertisers)(Accounts) | Business, general | Erin White, John Lippman |
Enlarged United Air faces marketing challenge in deal.(if planned merger with US Airways occurs, the new brand and its ads will have to convince consumers that the merger will benefit them, as well as benefit shareholders)(Advertising) | Business, general | Kathryn Kranhold, Erin White |
Magazine seeks staying power on the Net.(Business 2.0)(Advertising) | Business, general | Erin White |
Newspaper firms face drop in retail ads.(Advertising) | Business, general | Erin White |
OnMoney.com ads to have local flavor.(Advertising) | Business, general | Erin White |
Political crisis? Or ad fodder?(advertisers use Florida election fiasco in campaigns)(Advertising) | Business, general | Erin White, Suzanne Vranica |
Southern Living gets northern publisher.(new publisher, Time Inc., is based in New York City, but magazine's editorial operations to remain in Birmingham, Alabama)(Advertising) | Business, general | Erin White |
Talbots to target non-Super Bowl crowd.(Advertising) | Business, general | Erin White |
When there's more to an ad than meets the eye.('sensory' marketing via the nose)(Advertising) | Business, general | Erin White, Sarah Ellison |
This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.