The Wall Street Journal Western Edition 2003 Brian Steinberg - Abstracts
The Wall Street Journal Western Edition 2003 Brian Steinberg | |||||
Title | Subject | Authors | |||
---|---|---|---|---|---|
Ad industry converges on Big Easy; war, economy cast pall over annual convention; trying to stay sanguine.(American Association of Advertising Agencies meets in New Orleans)(Advertising) | Business, general | Brian Steinberg | |||
Hard campaigners: some firms shrug off war, start spiffy ads; car makers, travel industry and PepsiCo make plans; a consultant urges action. | Business, general | Brian Steinberg, Joseph White | |||
Name game: TNN to be Spike TV; Viacom channel hopes for broad appeal to men; a 'Stripperella' cartoon.(TNN: The National Network)(Advertising) | Business, general | Joe Flint, Brian Steinberg |
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