| International Journal of Research in Marketing 2003 |
| Title | Subject | Authors |
|---|
| A cross-national study of interdependence structure and distributor attitudes: the moderating effect of group orientation. | Business, international | Kim, Stephen Keysuk |
| Advertising versus pay-per-view in electronic media. | Business, international | Mahajan, Vijay, Prasad, Ashutosh, Bronnenberg, Bart |
| Assessing generalizability of scales used in cross-national research.(Note) | Business, international | Sharma, Subhash, Weathers, Danny |
| Comparing complete and partial classification for identifying customers at risk. | Business, international | Bloemer, Josee M.M., Brijs, Tom, Vanhoof, Koen, Swinnen, Gilbert |
| Consumer attitude toward brand extensions: an integrative model and research propositions. | Business, international | Czellar, Sandor |
| Cross-selling through database marketing: a mixed data factor analyzer for data augmentation and prediction. | Business, international | Wedel, Michel, Kamakura, Wagner A., Mazzon, Jose Afonso, Rosa, Fernando de |
| Cultural impact on European staffing decisions in sales management. | Business, international | Segalla, Michael, Rouzies, Dominique, Weitz, Barton A. |
| Customer satisfaction and loyalty in online and offline environments. | Business, international | Rangaswamy, Arvind, Shankar, Venkatesh, Smith, Amy K. |
| Exploring the role of self- and customer-provoked embarrassment in personal selling. | Business, international | Verbeke, Willem, Bagozzi, Richard P. |
| Probabilistic versus random-utility models of state dependence: an empirical comparison. | Business, international | Seetharaman, P.B. |
| Question order effects in measuring service quality. | Business, international | DeMoranville, Carol W., Bienstock, Carol C. |
| Recovering and profiling the true segmentation structure in markets: an empirical investigation. | Business, international | Currim, Imran S., Andrews, Rick L. |
| Should concumer attitudes be reduced to their affective and cognitive bases? Validation of a hierarchical model. | Business, international | Dube, Laurette, Cervellon, Marie-Cecile, Jingyuan, Han |
| The effects of authoritative mechanisms of coordination on market orientation in asymmetrical channel partnerships. | Business, international | Hernandez-Espallardo, Miguel, Arcas-Lario, Narciso |
| The effects of industry knowledge on the development of trust in service relationships. | Business, international | Coulter, Keith S., Coulter, Robin A. |
| The impact of retailer stockouts on whether, how much, and what to buy. | Business, international | Gijsbrechts, Els, Campo, Katia, Nisol, Patricia |
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