Journal of Consumer Research 2008 |
Title | Subject | Authors |
Attribute conflict in consumer decision making: the role of task compatibility. | Social sciences | Nagpal, Anish, Krishnamurthy, Parthasarathy |
Be fit and be strong: mastering self-regulation through regulatory fit.(Report) | Social sciences | Hong, Jiewen, Lee, Angela Y. |
Consumer wait management strategies for negative service events: a coping approach.(Report) | Social sciences | Luce, Mary Frances, Kahn, Barbara E., Miller, Elizabeth Gelfand |
Fact or fiction: an investigation of empathy differences in response to emotional melodramatic environment.(Report) | Social sciences | Dahl, Darren W., Argo, Jennifer J., Zhu, Rui |
How does drug and supplement marketing affect a healthy lifestyle?(Report) | Social sciences | Armstrong, Katrina, Bolton, Lisa E., Volpp, Kevin G., Reed, Americus II |
Mood and comparative judgment: does mood influence everything and finally nothing?(Report) | Social sciences | Yeung, Catherine W.M., Qiu, Cheng |
Order of entry and the moderating role of comparison brands in brand extension evaluation.(Report) | Social sciences | Duhachek, Adam, Oakley, James L., Balachander, Subramanian, Sriram, S. |
Procedural priming and consumer judgments: effects on the impact of positively and negatively valenced information.(Report) | Social sciences | Wyer, Robert S. Jr., Shen, Hao |
Reconstructing the South: how commercial myths compete for identity value through the ideological shaping of popular memories and countermemories.(Report) | Social sciences | Thompson, Craig, Tian, Kelly |
Reducing satiation: the role of categorization level.(Report) | Social sciences | Redden, Joseph P. |
The cultural construction of risk understandings through illness narratives.(Report) | Social sciences | Wong, Nancy, King, Tracey |
The effects of appetitive stimuli on out-of domain consumption impatience.(Report) | Social sciences | Li, Xiuping |
Time will tell: the distant appeal of promotion and imminent appeal of prevention.(Report) | Social sciences | Pennington, Ginger L., Mogilner, Cassie, Aaker, Jennifer L. |
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