Journal of the Academy of Marketing Science 1985 |
Title | Subject | Authors |
A longitudinal field test of stockout effects on multi-brand inventories. | Business | Motes, William H., Castleberry, Stephen B. |
An investigation of the relative efficacy of four alternative approaches to importance-performance analysis. | Business | Crompton, John L., Duray, Nicholas A. |
A value exchange model for the channel of distribution: implications for management and research. | Business | Miller, Richard Lee, Lewis, William F., Merenski, J. Paul |
Determinants of retail profit performance: a consideration of retail marketing strategies. | Business | Cronin, J. Joseph, Jr. |
Image and cost factors in the choice of mental health-care organizations: a causal model. | Business | Arora, Raj, Cavusgil, S. Tamer |
Measuring coalitions in the industrial buying center. (interview) | Business | Morris, Michael H., Calantone, Roger J., Stanton, Wilbur W. |
Professionalism and attorney attitudes toward legal service advertising. | Business | Snizek, William E., Crocker, Kenneth E. |
The elderly: still the 'invisible and forgotten' market segment. | Business | Visvabharathy, Ganesan, Rink, David R. |
This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.