Journal of the Academy of Marketing Science 1993 - Abstracts

Journal of the Academy of Marketing Science 1993
TitleSubjectAuthors
An experimental examination of mood effects on retrieval and evaluation of advertisement and brand information.BusinessGrove, Stephen J., Burroughs, W. Jeffrey, Knowles, Patricia A.
An exploratory study of reverse causality relationships among sales force turnover variables.BusinessTyagi, Pradeep K., Wotruba, Thomas R.
Coping with organizational role stress: intrinsic motivational orientation, perceived role benefits, and psychological withdrawal. (includes appendix)BusinessKeaveney, Susan M., Nelson, James E.
Developing global products and marketing strategies: a rejoinder. (response to Lyn S. Amine, Journal of the Academy of Marketing Science, vol. 21, p. 79, Winter 1993)BusinessSamli, A. Coskun, Jacobs, Laurence, Wills, James R., Jr.
Discrete choice surveys by telephone.BusinessPerkins, W. Steven, Roundy, Jacqueline
Do feelings of success mediate sales performance-work attitude relationships?BusinessBrown, Steven P., Cron, William L., Leigh, Thomas W.
Efficacy of perceived risk as a correlate of reported donation behavior: an empirical analysis.BusinessBabakus, Emin, Yavas, Ugur, Riecken, Glen
Estimating individual cross-section coefficients from the random coefficient regression model.BusinessLeone, Robert P., Oberhelman, H. Dennis, Mulhern, Francis J.
External and internal supplier influences: buyer perceptions of channel outcomes.BusinessScandura, Terri A., Gassenheimer, Jule B.
Focus group research dynamics and reporting: an examination of research objectives and moderator influences.BusinessMcDonald, William J.
Information load, cost/benefit assessment and decision strategy variability.BusinessUrsic, Michael L., Helgeson, James G.
Linking consumer behavior constructs to international marketing strategy: a comment on Wills, Samli, and Jacobs and an extension.BusinessAmine, Lyn S.
Organizational culture and ethical research behavior.BusinessAkaah, Ishmael P.
Peer, parent, and media influences in teen apparel shopping.BusinessMascarenhas, Oswald A., Higby, Mary A.
R&D-marketing integration in Japanese high-technology firms: hypotheses and empirical evidence.BusinessSong, X. Michael, Parry, Mark E.
Satisfaction with international marketing channels.BusinessKlein, Saul, Roth, Victor J.
Source effects in communication and persuasion research: a meta-analysis of effect size.BusinessWilson, Elizabeth J., Sherrell, Daniel L.
Strategy clusters in Japanese markets: firm performance implications.BusinessDuhan, Dale F., Kotabe, Masaaki
The nature and determinants of customer expectations of service.BusinessZeithaml, Valarie A., Berry, Leonard L., Parasuraman, A.
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