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VW Chairman Piech Gives Us a 15-Mile Interview

Article Abstract:

The chairman of Volkswagen, Ferdinand Piech, enjoys driving automobiles fast. Piech was surprised at the merger between Chrysler and Daimler-Benz, and he is not certain that the two companies are a very good fit. Piech sees the auto industry consolidating into few hands, but there will still be many brands.

Author: Spence, Steve
Publisher: Hachette Filipacchi Magazines, Inc.
Publication Name: Car and Driver
Subject: Automobiles
ISSN: 0008-6002
Year: 1999
Planning, Interview, Automobile industry, Volkswagen AG, Chief executive officers, Piech, Ferdinand

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The plumb fast turn plug crazy

Article Abstract:

More and more automobile racing drivers are being coached by public relations firms on how to promote their sponsors during TV appearances. Cotter Communications has clients such as Winston Cup driver Sterling Marlin, whose sponsors include Maxwell House.

Author: Spence, Steve
Publisher: Hachette Filipacchi Magazines, Inc.
Publication Name: Car and Driver
Subject: Automobiles
ISSN: 0008-6002
Year: 1992
Portrayals, Public relations, Automobile racing drivers, Race car drivers, Automobile racing

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In the land of poets

Article Abstract:

A near crash landing by a passenger jet in London fog reminds a traveler of the late John Arlott, who was famous as a commentator for cricket games. Arlott died at about the same time the plane managed to land.

Author: Spence, Steve
Publisher: Hachette Filipacchi Magazines, Inc.
Publication Name: Car and Driver
Subject: Automobiles
ISSN: 0008-6002
Year: 1992
Appreciation, London, England, Description and travel, Television journalists, Arlott, John

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