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Advertising industry

Article Abstract:

Stocks in the advertising industry continue to perform quite well, due to good economic conditions in the US and other factors, and this can be expected to continue through the rest of 1999. The advertising industry is also benefiting from the global economy, and the industry is also changing with the increased agency consolidation, diversification, and client account consolidation. Investors need to concentrate on the larger stocks, as they are most likely to benefit from the emerging industry trends.

Author: Schwartzman, Todd A., Plummer, Rick S., Brachman, Steven, Gallen, David
Publisher: Value Line Publishing, Inc.
Publication Name: The Value Line Investment Survey (Part 3 - Ratings & Reports)
Subject: Business, general
ISSN: 0042-2401
Year: 1999
Omnicom Group Inc., OMC, ADVO Inc., Interpublic Group of Companies Inc., True North Communications Inc., AD, HHS, IPG, TNO, Harte-Hanks Inc. (San Antonio, Texas), OSI, Infinity Outdoor Inc. (Phoenix, Arizona)

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WPP Group (ADR)

Article Abstract:

A comparative analysis of the company sales and the financial details of WPP Group from 1988 to 2005 are illustrated. Projections of the annual total returns, revenues and asset position of this company for 2007-09 are made using Value Line estimates.

Author: Plummer, Rick S.
Publisher: Value Line Publishing, Inc.
Publication Name: The Value Line Investment Survey (Part 3 - Ratings & Reports)
Subject: Business, general
ISSN: 0042-2401
Year: 2004

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WPP Group plc

Article Abstract:

A comparative analysis of the company sales and earnings and the financial details of WPP Group plc from 1987-2004 are illustrated. Projections of the equity price of this company for 2006 - 2008 is made using Value Line estimates.

Author: Plummer, Rick S.
Publisher: Value Line Publishing, Inc.
Publication Name: The Value Line Investment Survey (Part 3 - Ratings & Reports)
Subject: Business, general
ISSN: 0042-2401
Year: 2004

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Subjects list: Advertising agencies, Securities, WPP Group PLC, United Kingdom, Company sales and earnings, Company earnings/profit, Company securities
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