Content will be king when the bubble bursts

Article Abstract:

Issues raised by the merger of AOL and Time Warner are discussed. It is argued that the internet boom is about the expansion of software, hardware and distribution services, with the content providers receiving the ultimate benefit.

Management, Usage, Internet, Online services, Internet services

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Local inspiration can win global rewards

Article Abstract:

Issues are presented concerning the importance of a sound marketing strategy for the successful launch or operation of services or products. The effect of globalization on business marketing strategy is discussed.

Economic aspects, Marketing, International economic relations, Product development, Customer service

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What is the RBA really up to?

Article Abstract:

Issues concerning the monetary power behind the Reserve Bank of Australia and the government's demand in lowing inflation using bank management are discussed.

Australia, Finance, Monetary policy, Reserve Bank of Australia

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