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Business, general

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Diagnosing and solving implementation problems in strategic planning

Article Abstract:

A key problem faced by corporate management is the dichotomy between strategic planning innovations and the acceptance of the strategies by a corporate culture. A set of four diagnostic processes can be used to see whether certain strategies elicit organizational barriers or whether there are positive and negative forces associated with the strategies. The four processes or stages include: using screening strategies for problems; isolating and evaluating implementation problems; identifying and analyzing key players; and developing implementation strategies.

Author: Piercy, Nigel
Publisher: Braybrooke Press Ltd.
Publication Name: Journal of General Management
Subject: Business, general
ISSN: 0306-3070
Year: 1989
Management, Corporate culture

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How firms compete: a new classification of generic strategies

Article Abstract:

Past research on competitive strategies has not paid sufficient attention to how customers choose between competing products. A new classification of competitive strategies has been developed which incorporates customer perceptions and the effects of competitive innovations which change markets over time.

Author: Mathur, Shiv S.
Publisher: Braybrooke Press Ltd.
Publication Name: Journal of General Management
Subject: Business, general
ISSN: 0306-3070
Year: 1988
Consumer behavior

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Subjects list: Research, Strategic planning (Business)
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