FTC orders Novartis ads to correct claim

Article Abstract:

The Federal Trade Commission has ordered Novartis Corp. to mount an $8 million advertising campaign to correct the false impression that its Doan's Pills are a more effective over-the-counter analgesic than other products for treating back pain. Novartis plans to appeal the decision in federal court. The FTC is requiring Novartis, a unit of the Swiss pharmaceutical firm Novartis AG, to undo $65 million in television and radio commercials with a new corrective campaign. Doan's led the market for back-pain analgesics last year, with $14.5 million in U.S. sales and a 56.7% share of the niche market.

Pharmaceutical Preparation Manufacturing, Campaigns, Advertising, Pharmaceutical preparations, Nonnarcotic Analgesic Preparations, Cases, Laws, regulations and rules, Pharmaceutical industry, United States. Federal Trade Commission, Novartis Corp., Analgesics, False advertising, Doan's (Medication)

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NHTSA creates a class for electric vehicles

Article Abstract:

The National Highway Traffic Safety Administration (NHTSA) is putting electric vehicles of various types in their own regulatory class as a means of promoting them as a low-cost, nonpolluting form of transportation. The vehicles will be exenpt from federal psssenger-car standards such as airbags and crash-tests, but they must be equipped with windshields, seatbelts and other safety features, according to Philip Recht, deputy administrator of the NHTSA.

Comment:

NHTSA is putting electric vehicles in their own regulatory class to promote them as low-cost, nonpolluting form of transport

Automobile Manufacturing, Electric Autos & Vans, Electric vehicles, Article

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