Fast talk

Article Abstract:

Leaders tackle their problems by trusting their instincts, keeping people informed and finding strength in their darkest period. Susan Lyne, CEO of Martha Stewart Living Omnimedia Inc., Joanne Smith, president of Song Airlines and William Nuti, CEO of Symbol Technologies Inc., Aaron Schwartz, president of Bruno Magli North America discuss their problems and solutions.

Evaluation, Executive ability, Leadership styles

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What I know now

Article Abstract:

Susan Whiting, president and CEO of Nielsen Media Research and also one of the famous names in the history of television discusses the changing face of television and the way to fight its rival Rupert Murdoch. She states that her favorite part of the CEO job is mentoring younger people who could be the potential candidates for being CEOs of companies.

Television Broadcasting, Forecasts, trends, outlooks, Television broadcasting stations, Executive changes & profiles, Market Research Services, Marketing Research and Public Opinion Polling, Commercial nonphysical research, Research Services, Officials and employees, Television broadcasting industry, Forecasts and trends, Market trend/market analysis, Marketing research firms, Nielsen Media Research Inc., Whiting, Susan

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The celebrity cell

Article Abstract:

The study on stimulating recall by the researchers from UCLA Medical Center and CalTech is discussed. A strong cognitive response is triggered in a single human brain cell by looking at photographs or names of celebrities.

Science & research, Research, Influence, Brain research, Endorsement advertising, University of California (Los Angeles). Medical Center (Los Angeles, California)

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