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Business, general

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Flying colours

Article Abstract:

With the motor racing gaining more attention, many Australian corporations are seriously contemplating over sponsoring the game. With the number of spectators increasing in many folds in 2004 as compared to 2003, many corporations are heading to convert their brand awareness in to sales. According to a survey report on this trend, it is observed that about 68% of sports fans are loyal to the brands they commonly use, V8 racing is very popular in individual states, and as fans have money to spend, 32% of them invest in property and almost 25% invest in shares.

Author: Stensholt, John
Publisher: B R W Media
Publication Name: Business Review Weekly
Subject: Business, general
ISSN: 0727-758X
Year: 2005
Australia, Sales Promotion-Sports, Venture Analysis, Surveys, Business enterprises, Sports sponsorship

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Investors in Asia get bitten again

Article Abstract:

Australians investing in Asia have experienced difficulties recently. The 16 Australian unit-trust funds investing in Asian equity markets achieved an average return of around negative 20% in the year to June 30, 2001, from an average return of around 20% in the previous year. Stock market declines across the region have negatively affected the Asian funds.

Author: Stensholt, John
Publisher: B R W Media
Publication Name: Business Review Weekly
Subject: Business, general
ISSN: 0727-758X
Year: 2001
Economic aspects, Investments, Asia

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Take a number

Article Abstract:

The Australian computer software company Hardcat has achieved global success based on concentrating on asset management. The firm's products are used by business to catalogue their fixed assets and save money and time.

Author: Stensholt, John
Publisher: B R W Media
Publication Name: Business Review Weekly
Subject: Business, general
ISSN: 0727-758X
Year: 2001
Management, Computer software industry, Software industry, Product information, Fixed assets, Hardcat

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