High tech marketing hits the target

Article Abstract:

Small firms need inexpensive ways for such sales tactics as generating lists of perspective customers. Mapping software and database marketing offer tools ranging from making target customer lists, to tracking product sales by city and state. Several marketing products with prices are described.

Prepackaged software, Software, Information management, Buyers Guide, Target marketing, Mailing lists, Database marketing

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Computer savvy at your service

Article Abstract:

Technology manufacturers are beginning to market to small businesses more vigorously, consequently offering increasingly improved products and expertise to the small business niche. Some vendors are creating consulting operations that offer specialized customer service for small businesses.

Electronic computers, Electronic Computer Manufacturing, Small Business Computer Systems, High technology industry, Services, Marketing, Small business

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