MAVESA: strategic alliance

Article Abstract:

A case focusing on the dilemmas faced by Venezuelan agribusiness firm MAVESA following the liberalization of the country's economy is discussed to gain insight on the purpose of strategic alliances. MAVESA Pres. Juan Fernando Roche assumed the task of evaluating offers to form strategic alliances from three multinational firms. The company also had the option of rejecting these offers and dealing with its own financial problems.

All Other Miscellaneous Manufacturing, Manufacturing industries, not elsewhere classified, Manufacturing Industries NEC, Manufacturing industries, Consumer goods industry, Venezuela, Mavesa S.A.

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Building a national competitiveness program

Article Abstract:

Impact of competitiveness programs on the microeconomic business environment is presented. Effect of the composition and structure of these programs on their role in enhancing the business environment is discussed.

Strategy & planning, Science & research, Management dynamics, Latin America, Research, Planning, Economic aspects, Meetings, Company business management, Microeconomics, Company business planning

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Implementing globalization strategies in Latin America

Article Abstract:

Issues concerning the implementation of international competitive strategies by Latin American companies are discussed.

International aspects

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