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Business, general

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Model portfolios: recent developments

Article Abstract:

Three types of portfolios for investors with different attitudes and expectations from stocks are suggested. The suggested portfolios are based on the stock performances as per data available as of July 7, 2006.

Publisher: Value Line Publishing, Inc.
Publication Name: The Value Line Investment Survey (Part 2 - Selection & Opinion)
Subject: Business, general
ISSN:
Year: 2006
Commercial Banks, Investment Banking and Securities Dealing, Portfolio Management, Portfolio & Funds Management, Methods, Table

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The Galileo effect

Article Abstract:

Business strategist Fred Reichheld introduced Net Promoter score (NPS), a customer loyalty metric. Details on the use of NPS and the challenging of the data it generated by it are discussed.

Author: Andreassen, Tor Wallin, Keiningham, Timothy L., Aksoy, Lerzan, Cooil, Bruce
Publisher: American Marketing Association
Publication Name: Marketing Management
Subject: Business, general
ISSN: 1061-3846
Year: 2008
Measurement, Customer loyalty

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