Resolving the process vs. product innovation dilemma: a consumer choice theoretic approach

Article Abstract:

There is general confusion as to the strategic value to be placed on the right mix of process innovation relative to product innovation for R&D resource allocation. A study is conducted to resolve the process innovation versus product innovation dilemma and develop a measure of process innovation. It employs a consumer-based approach to differentiate between process and product innovation with the help of a model based on elimination by aspects (EBA) choice theory. An empirical illustration of the model is performed. The model highlights the need to develop an integrated strategy of process and product innovation based on consumer demands. It also provides managers with guidelines on how to select the right mix of process innovation as compared to product innovation.

Business, Innovations, Technological innovations

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A new graph-theoretic heuristic for facility layout

Article Abstract:

Facility layout needs to be carefully planned because of its cost implications on such areas as load balancing, cycle times, queueing delays in production, and work-in-process inventory. One issue in facility layout planning, that of determining the adjacency of machines, is examined by patterning it after a model used for determining a maximum weight planar subgraph of a given adjancy graph. A greedy constructive heuristic based on the structural characteristics of planar graphs is proposed for ascertaining adjacencies.

Management, Industrial equipment, Plant layout

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