Truck Makers: An Industry Shifts Gears

Article Abstract:

Although to a great extent American commerce is moved by and dependent on trucks, the truck manufacturing industry is in serious trouble. Like so many other industries affected by economic recession and high interest rates, truck manufacturers have faced poor sales in the last several years. To try to combat these conditions, truck manufacturers are trying to be flexible, and offer an expensive, customized model for those who want it, and a standarized, more inexpensive truck for the economy buyer. Right now, most trucks are built from many components, and are not as fully mass produced as other industries. Each truck may have many options available while it is being built. Standardization would lower price, but would also lower future innovation and research in the industry. Truck manufacturers will try to stay flexible, using skillful management techniques to survive the uncertain market of the present.

Manufacturing industry, Manufacturing industries, Economic aspects, Trucking, Freight

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Its Turnabout Time

Article Abstract:

According to a survey of the chief executive officers (CEO) at more than one thousand small businesses, the economy is headed for an upturn. The CEOs see sales, profits and employment rising in 1983, and they will be increasing their inventories. Most, however, have no big plans to increase borrowing. The CEOs generally support Reaganomics, and would like to see more restraint in the budget and less spent on military programs.

Surveys, Executives, Economic surveys

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A Pioneer in the Housing Frontier

Article Abstract:

Richard Considine, founding owner of Lincoln Logs, Ltd., saw a need for solid, low-cost housing in the mid-70's, and left a floundering hardware business to join with Thomas Vesle, who owned a lumber yard, to plan houses for do-it-yourselfers. They have several floor plans, and easy instructions for assembly. Lincoln Logs has sold about $5.5 million worth of log homes in 1981, up from $600,000 in 1978.

Housing, Entrepreneurship

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