TEA BOARD MOVES TO GUARD DARJEELING TEA ABROAD

Article Abstract:

The Government of India is to take up precautionary measures to safeguard Darjeeling tea, India's leading product. The Tea Board of India will popularise a logo for Darjeeling tea. It has applied for a certification of trade mark in London. Once the trade mark is given, the Tea Board will have the power to issue licences to tea gardens in Darjeeling to sell their tea as the original Darjeeling tea brand. (gs)

Comment:

India: Tea Board will popularize logo for Darjeeling tea & applies for certification of trade mark in London

Government domestic functions, Article

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SUCCESS COMES PACKED IN SACHET FOR HLL

Article Abstract:

Hindustan Lever Ltd, having successfully launched personal care products in sachets, is now introducing tea, coffee and jams in small packets. It has introduced Kissan jams in 25 gms single-use sachets, priced at Rs2 per sachet. The small sachet concept has made the jam category grow by 5 percent against an yearly decline of 5 percent in jams. (khr)

Product introduction, Fruit and Vegetable Canning, Processed Coffee, Jams, Jellies & Preserves, Coffee (Beverage), Hindustan Lever Ltd., Fruit spreads

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