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Business, international

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A blend of good and bad

Article Abstract:

Winemakers in southwestern Ontario are enjoying high patronage in their home province, but are facing problems in international markets. Aggravating the local wine industry's export problems is a ban from Europe on Canadian wines starting Apr 1, 1999. On the bright side, the industry is expanding and is expected to grow 2% annually. Moreover, the Wine Coucil of Ontario and the VQA have started their promotional campaign aimed at increasing market share and educating consumers.

Author: Novak, Phil
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 1999
Marketing procedures, Wineries, Wine

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High hopes for hemp

Article Abstract:

Hemps and hemp products produced in soutwestern Ontario are finding their way into the US. Kennex Ltd, for example, has landed a contract to supply the crop to US automobile parts manufacturers. Hempline, another Ontario- based hemp product producer, supplies its hemp fiber to carpet and upholstery manufacturers in the US. However, the fastest-growing hemp market according to the Canadian Hemp Council will be in food products.

Author: Novak, Phil
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 1999
Market information - general, All Other Miscellaneous Crop Farming, Hemp, Hemp (Fiber)

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Hospital ad fights forced closure

Article Abstract:

Hotel Dieu, a Catholic hospital in St Catherines, Ontario, has launched a print advertising campaign in Dec 1998 in hopes of saving it from being closed. The campaign was prompted by a recommendation from the Ontario Health Services Restructuring Committee to close the institution as part of a hospital reorganization plan. The ads seek the public's opinion on the recommendation.

Author: Novak, Phil
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 1998
Advertising, Hotel Dieu

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Subjects list: Canada
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