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Eaton's Montreal gets a facelift

Article Abstract:

T Eaton Company Ltd's flagship store in Montreal, Canada, has undergone renovation following the completion of repair work in the Toronto and Vancover, Canada, branches. The store's facade was restored to its original condition while the hardwood floors inside the building were repaired. In addition, its interiors were painted in pale colors and redesigned to appear more spacious so as to highlight merchandise and national brands being sold.

Author: Katz, Helena
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 1998
Facilities & equipment, Department Stores, Department Store Chains, T. Eaton Company Ltd.

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Frequent facelifts

Article Abstract:

Canada's French language women's magazine, 'Coupe de Pouce.' implements a makeover every two years to keep the magazine relevant, up-to-date and able to meet women's changing needs. For 1999, 'Coup de Pouce' has a new cover and layout and added sections on gardening, family life, women and work. It also expanded the section on health and well-being and included a home exercise series authored by Olympic speedskater medalist Nathalie Lambert.

Author: Katz, Helena
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 1999
Strategy & planning, Periodical Publishers, Periodicals

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Subjects list: Canada
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