Crispin to sell 49% interest to MDC agency

Article Abstract:

Crispin Porter and Bogusky Inc. have reached a deal to sell a minority share of itself to Maxxcom Inc. Crispin will sell 49% of its shares to Maxxcom, an MDC Communiations Corp. marketing and advertising division.

Asset sales & divestitures, Crispin Porter and Bogusky, Maxxcom Inc.

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Publicis expands in Internet arena with Digitas deal

Article Abstract:

Publicis Groupe S.A. of France is to acquire Digitas Inc. of the United States for $1.3 billion. The French advertising company is growing into an Internet synergy. Share purchase price is $13.50 per share.

Management and Public Relations, France, Company acquisition/merger, Publicis Groupe S.A., Consulting services, Digitas Inc., Company overview, DTAS, Financial report

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Burnett plans reshuffle at top

Article Abstract:

Leo Burnett Worldwide is planning to conduct an executive reshuffling in the next few weeks. The agency has been hurt by a dearth of business and the loss of some major accounts.

Strategy & planning, Management dynamics, Management, Planning, Company business management, Company business planning, Leo Burnett Worldwide Inc.

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