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FRANCE: YOPLAIT EXTENDS ITS PERLE DE LAIT LINE

Article Abstract:

Yoplait has extended its Perle de Lait line by offering two new products: Zestes de Citron and Fins Eclats de Coco. The recommended retail price is FFr 12.80 for a pack of four 125-gram units. Perle de Lait is a dessert made with fromage frais, and has a 9% fat content.

Publisher: Liaisons et Convergence SA
Publication Name: Points de Vente
Subject: Business, international
ISSN: 0150-1844
Year: 2000

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FRANCE: PANCAKES FROM YOPLAIT

Article Abstract:

Yoplait has launched Les Pancakes in the chilled foods department. These are American-style pancakes which can be heated in a microwave oven and be ready to eat in 20 seconds, or which take 5 minutes in a standard oven. The recommended sales price is FFr 14.05 for a box of four bags of two pancakes each.

Publisher: Liaisons et Convergence SA
Publication Name: Points de Vente
Subject: Business, international
ISSN: 0150-1844
Year: 2000

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France: Alsace Lait's new product

Article Abstract:

Alsace Lait has introduced a new product named Bibeleskaes de Noel. This is a soft white cheese made with milk and fresh cream, on a bed of plums spiced with cinnamon. It is priced at EUR 2 for a pack of four 125-gram pots.

Publisher: Liaisons et Convergence SA
Publication Name: Points de Vente
Subject: Business, international
ISSN: 0150-1844
Year: 2001
New Products/Services, Alsace Lait S.A.

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Subjects list: France, Dairy products, Yoplait S.A.
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