HarperCollins plans to control its digital books

Article Abstract:

HarperCollins Publishers Inc. of the United States is maintaining control of its catalogue by offering digitized files of its book products to major Internet search engines. The publishing house decided to head off Internet companies by offering the books it has published as electronic books. The backlist is estimated to be 20,000 titles with as many as 3,500 new titles per year.

Product development, Book publishing, Book Publishers, E-books, Electronic book, HarperCollins Publishers Inc.

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Google to begin selling Web ads

Article Abstract:

Google Inc. of the United States is to begin selling Internet advertising in video format. The video advertisements are to appear on Web sites that are licensed advertisers to Google Inc. The search engine giant is the first online company to offer video advertising.

Services introduction, New Products/Services, Information services, Internet/Web advertising, Internet advertising, Company service introduction, Service introduction, Information services industry, Google Inc., Company overview

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