The wisdom of restructuring before a predator tries to do it for you

Article Abstract:

Recent acquisitions and mergers in the pharmaceutical industry force pharmaceutical companies to appraise their own positions. Questions concerning research and development, product lines, productivity, and the company's envisioned role in the next decade should be pursued in the same way as potential acquirers would. Restructuring could improve a company's competitive position and general health.

Pharmaceutical industry, Mergers, acquisitions and divestments

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Acquisition pattern analysis for relationship marketing: a conceptual and methodological redefinition

Article Abstract:

The Acquisition Pattern Analysis (APA) is a method used for analysis, of market relationships. It provides an insight, of product sets and acquisition orders but the available techniques for APA cause confusion. To avoid this confusion, a methodological improvement that has analytical implications, are mentioned.

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