THREE-PRONGED STRATEGY TO BEAT PRESSURE ON VOLUME
Article Abstract:
Maruti Udyog Ltd's announcement in price reduction of its car models is a three-pronged strategy to expand the market, make cars more affordable and launch more entry level products. The company says that the price reduction will enable it to grow by 20-25 percent over the current level of sales and will facilitate the entry for a larger base. The reduction is expected to expand the market with an additional one lakh customers entering the auto market every year. (khr)
Comment:
Maruti Udyog Ltd's announcement in price reduction of its car models is a three-pronged strategy to expand the market, make cars more affordable and launch more entry level products.
Publication Name: Economic Times
Subject: Business, international
ISSN: 0013-0389
Year: 1998
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CARBORUNDUM MAKES OPEN OFFER FOR OCL STAKE
Article Abstract:
Carborundum Company Ltd of UK is making an open offer to buy 3.95 lakh shares of Orient Cerwool Ltd (OCL) for Rs120 each. The offer will open on February 3, 1999, and close on March 5, 1999. Carborundum Company Ltd has reserved Rs4.86 crore for buying these shares. The offer to acquire 20 percent stake in Orient Cerwool Ltd follows an agreement on December 16, 1998. (tsm)
Publication Name: Economic Times
Subject: Business, international
ISSN: 0013-0389
Year: 1998
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