Major markets: food: the German market for breakfast cereals: market sectors: children's cereals: volume trends

Article Abstract:

Sugar-coated cornflakes is the biggest subsector in German children's breakfast cereal sector in 1997 with 41.7% in sales volume. Sales volume for sugar-coated cornflakes, including Kellogg brands Frosties, rose 23.7% during the 1993-1997 period recording 21,600 tonnes in 1997. While chocolate-coated cereals, such as Kellogg Coco Pops and Chocos, achieved a 13.9% growth during the review period to reach 11,500 tonnes in 1997. Various product innovations in the growing children's sectors prompted the growth in all four subsectors including sugar-coated corn flakes and the chocolate-coated cereals.

Comment:

Germany: chocolate-coated cereals achieved 13.9% growth in sales volume during the review period to reach 11,500 tonnes in 1997

Other Snack Food Manufacturing, Corn Chips

---

Major markets: food: the German market for breakfast cereals: market sectors: family cereals: volume trends

Article Abstract:

Muesli, the biggest subsector of the family breakfast cereals in Germany, posted volume sales totalling to 49,100 tonnes in 1997 translating to 41.2% share of the market. During the 1993-1997 period, muesli registered a 37.5% growth in volume due to launches of innovative muesli products and the steady deterioration of prices that was prompted by the rising sales of private labels since the 1990s. While rolled oats, the No. 2 biggest subsector in the market, recorded a 1.8% increase in volume sales during the review period.

Comment:

Germany: Rolled oats, the No 2 biggest subsector in the market, posted a 1.8% rise in volume sales during the 1993-1997 period

Rolled Oats & Oatmeal, Oatmeal

---

Similar abstracts:

• Abstracts: Market sectors: personal: sanpro. The Benelux market for textile washing products: market sectors: softeners: value trends
• Abstracts: Total Market size: sectoral analysis: value trends. Market sectors: children's cereals: value trends
• Abstracts: Distribution: private label. Market sectors: family cereals: volume trends

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.